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Walmart Offers Early Glimpse of Black Friday Preparations; Best Assortment Ever

Local media invited to North Bergen, NJ store on Tuesday, November 20 and Wednesday, November 21 for spokesperson & customer interviews, photo/b-roll opportunity & store tours.

WHAT: As the world’s largest retailer prepares for one of the most popular shopping days of the year, Walmart is offering an early glimpse of the preparations underway at its North Bergen, NJ store. Media are invited to talk to customers, shoot photos/b-roll and interview a company representative.

Walmart has unveiled its best Black Friday assortment ever, available during three special shopping “events” starting at 8 p.m. on November 22. The retailer plans to showcase hundreds of brand name electronics, toys, apparel, sporting goods and items for the home – all backed by Walmart’s Ad Match guarantee.

In addition to offering amazing low prices on the season’s top gifts, Walmart is taking the historic step of ensuring wishlist items like the Apple iPad®2 are available for customers during a special one-hour shopping event on Thanksgiving.

NOTE: Local media will not be permitted in-store access from Thursday, November 22 through Sunday, November 25. Regular media access will resume Monday, November 26.

WHERE: Walmart
2100 88th St
North Bergen, NJ 07047

WHEN: Tuesday, November 20
11 a.m. – 2 p.m.

Wednesday, November 21
11 a.m. – 1 p.m.

CONTACTS: Daniella Elghanayan / 212.889.0808 x170 / 415.497.6188 / daniella@themarino.org


For more information about the holiday season at Walmart, including photos, news releases and downloadable b-roll, please visit www.walmart.com/blackfriday

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