Marino Continues Expansion of Food & Beverage, Cannabis Divisions with Addition of Salinas and Beak & Skiff
NEW YORK – April 15, 2020 – Marino, a full-service communications firm with offices in New York and Los Angeles, today announced it has added Salinas and Beak & Skiff to its growing roster of consumer/lifestyle and cannabis clients.
The firm has been selected to utilize its experience working with leading food & beverage brands to support the reopening of Salinas, an award-winning Spanish tapas restaurant in Manhattan. The agency will also pair its F&B expertise with its cannabis experience to promote Beak & Skiff and its line of beverage products, alongside its burgeoning CBD arm, Beak & Skiff Research.
“We are incredibly proud to be a part of the teams at Salinas and Beak & Skiff,” said Robert Barletta, executive vice president at Marino, who oversees the agency’s F&B practice. “As New York’s dining scene slowly begins the process of rebuilding, we will tap our unique understanding of the food, beverage and lifestyle sectors to help Salinas come back better than ever. Additionally, as the cannabis industry continues to boom in this market, we’ll be working with Beak & Skiff to elevate its newest hemp division and boost consumer awareness.”
Located in the heart of Manhattan’s Chelsea neighborhood, Salinas specializes in traditional and inventive tapas as well as regional main course dishes inspired by Mediterranean and Balearic Island regional Spanish cuisines. Salinas has received several accolades, including a 2-star rating by the New York Times. Following a hiatus of more than one year due to the COVID-19 pandemic, the restaurant will be reopening its door with its original staff including acclaimed Executive Chef and partner Luis Bollo.
Beak & Skiff is a family business built on 1,000 acres of land which farms over 350,000 apple trees. Craft spirits, apple wines and hard ciders are also formulated by master mixologists and distributed nationwide through its 1911 Established brand. Its newest business division – Beak & Skiff Research – is a vertically integrated manufacturer of high-quality and consistent CBD products including its new CBD infused line of sparkling waters.