10 New York Cannabis Influencers You Should Follow
By Sasha AbramzonNew York is one of the fastest growing cannabis markets in the United States.In such a competitive market, it can be hard to make sure your cannabis brand stands out. One fundamental toolforbuildingawarenessand to creatinga successful cannabis PR program is leveragingcannabis influencers. Cannabis influencers are used for brand awareness, product testing, and cannabis education, all of which will boost cannabis PR efforts for your brand. If you’re a cannabis brand trying to establish a footprint in New York’snascentcannabis market here are some social media influencers, you should be following and forming relationships with.
1. Amanda Hitz
Amanda is the founder of Blend and Blaze. Amanda combines cannabis with lifestyle and wellness in her yoga sessions.
Follow Amanda on Instagram: amanda_hitz
Courtesy @amanda_hitz Instagram2. The Canna Witch
Witch, healer, and teacher. The Canna Witch is also a co-founder of HighGarden, a luxury events group. The Canna Witch educates consumers on cannabis as medicine, cannabis and food as well as all plant magic.
Follow her on Instagram: thecannawitchnyc
Courtesy @thecannawitchnyc Instagram3. Emily The Fairy
Emily is a New York City-based cannabis social media influencer. Emily creates content that supports the normalization of consumption, combining cannabis with being a city girl, fashion, and lifestyle.
Follow Emily on Instagram: emilythefairyy
Courtesy @emilythefairyy Instagram4. Kait Caridi
Kait is a known cannabis influencer in New York and started her career working in the medical industry before she began in the cannabis industry. Kait is a part of the CannaDiva team, working to uplift women in cannabis.
Follow Kait on Instagram: kayejayecee
Courtesy @kayejayecee Instagram5. Kym B
Kym is the co-founder of Tribe Tokes. Kym is a popular New York cannabis industry figure who combines cannabis with lifestyle, wellness and beauty, while educating consumers on different ways to use the plant.
Follow Kym on Instagram: highitskymb
Courtesy @highitskymb Instagram6. Visine Queen
Visine Queen is the founder of The Veux. She is a well-known cannabis influencer in New York who enjoys combining cannabis with different forms of art; painting, fashion, and cinema.
Follow her on Instagram: visinequeen
Courtesy @visinequeen Instagram7. Solonje Burnett
Solonje is the co- founder of Humble Bloom. She is a popular cannabis industry figure, who also goes by The Weed Auntie. She uses social media to provide necessary education for cannabis consumption, medicine and cannabis growing.
Follow Solonje on Instagram: solonjeburnett
Courtesy @solonjeburnett Instagram8. Strawberry Dutchess
Strawberry Dutchess is a cannabis social media influencer. She is an educated cannabis consumer and gives insight into different products and cannabis accessories. Strawberry Dutchess is involved in the cannabis community in New York and is also a judge for cannabis cups.
Follow her on Instagram: strawberry.dutchess
Courtesy @strawberry.dutchess Instagram9. Wolf Stoner Queen
Krys is a professional hand roller. She specializes in rolling the best joints and blunts as well as filtered tips that she created herself that include rhinestones and charms. Krys works as a brand ambassador for Happy Munkey, a New York City legacy brand.
Follow Krys on Instagram: wolf_stoner_queen
Courtesy @wolf_stoner_queen Instagram10. Wake and Bake Show
The Wake and Bake show is a cannabis podcast that features prominent figures in the New York industry. The Wake and Bake show covers cannabis products, brands and leaders in within the community.
Follow them on Instagram: wakeandbake_show
Courtesy @wakeandbake_show InstagramA fundamental part of any cannabis PR strategy will be leveraging influencers, especially as you attempt to make inroads in an emerging market. While it will always be important to know the media landscape and the key reporters on the beat, influencers cannot be left out of your strategy. Cannabis influencers are most often deeply connected to the community and offer wonderful opportunities to not only getbrand exposure on social media but also form connections and positive relationships. In any up-and-coming industry, especially one like New York, those opportunities offer a significant advantage.